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Case study

SUSO Digital

Extended sending to new locales without incident

Industry

Digital Agency

Outcome

Market expansion into US and EU without deliverability incident

SUSO needed to expand outbound from the UK into the US and EU without domain reputation fragmenting across geographies.

SUSO Digital is a white-label SEO partner to agencies. As they grew, their outreach needed to reach new geographic markets — but their existing sending was UK-concentrated and couldn't just be pointed at cold US or EU lists without reputational damage.

We built the infrastructure to support geographic expansion: separate subdomains sized for each market, authentication and DNS posture aligned to each target region's inbox environments, and a ramp schedule that let volume compound in each locale without triggering filters. Their existing SDR team kept running campaigns — we kept the infrastructure underneath them stable as it stretched.

Senders provides strategists who communicate effectively and execute the strategies that their team formulated for us. We have benefited greatly from the collaboration.

Will Bagnall, Founder & CEO, SUSO Digital

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